The tide networks
The demand
This film is part of three film advertising series, linking the three sectors the client wanted to communicate about, with a focus on the tractability of the products and the aesthetics of the images. The specifications included staging the collaborator in the film.
Zebra’s response
For this series, we worked closely with the client’s communication agency. We coached the collaborators present in the films. Then, we filmed with audiovisual material adapted to the advertising format and spent 34 hours on a deep-sea trawler to collect these outstanding images.
The 3 films greatly exceeded customer expectations regarding the number of views and shares. They helped to unite the teams and allowed the client to gain notoriety.
Format
3 x 1 min 15
Diffusion
– Social Networks and YouTube
– Web Site
– More than 2 million cumulated views