The Zebra’s response
For this series, we worked closely with the client’s communication agency. We coached the collaborators present in the films. Then, we filmed with audiovisual material adapted to the advertising format and spent 34 hours on a deep-sea trawler to collect these outstanding images.
The 3 films greatly exceeded customer expectations regarding the number of views and shares. They helped to unite the teams and allowed the client to gain notoriety.